Average Web Page Size Triples Since 2003

I came across an article this morning and thought I would share.

Average Web Page Size Triples Since 2003

Within the last five years, the size of the average web page has more than tripled, and the number of external objects has nearly doubled. While broadband users have experienced faster load times, dial-up users have been left behind. With the average web page sporting more than 50 external objects, object overhead now dominates most web page delays. Minimizing HTTP requests by using CSS sprites, combining JavaScript or CSS files, reducing the number of EOs, and converting graphic effects to CSS while still retaining attractiveness, has become the most important skill set for web performance optimizers.

WOW. The average size of a web page is now 312K! Granted, if you have broadband, 312K is not that much, but just think back to how long that would take to download over a 56K modem. And while broadband adoption is increasing, most reports show that 20% of Americans are still using dial-up, the majority of which are in rural areas. This gives those of here at the University a very unique challenge: how do we keep our sites looking fresh and modern without leaving dial-up users behind?

The main page at www.missouri.edu comes in at a slim 43K (thank you LORI), Which is about 12 seconds over a 56K modem. A quick, non-scientific sampling of other web pages throughout our University show that most pages appear to be in the 75K range, with a few topping out at over 400K (which would take almost 2 minutes to download over a 56K modem). So what are some easy things we can do to trim down our pages?

Two very simple things you can implement immediately are to save your javascript files and CSS files in a minified version. There are free online tools to help you minify your CSS and to minify your javascript. For example, the styles.css file in use on the www.missouri.edu main page is currently 18K, but could be reduced another 4K if we were to minimize it. And we were able to shave 66K off of the javascript file we are using on the main site.

Be sure to check out websiteoptimization.com’s Speed Tweaks for other tips/tricks on how to speed up/trim down your pages.